03 · AI Sales Outbound Stack
Clay + Smartlead + Claude. Live in 14 days
Targeted outbound that actually replies. ICP definition → enrichment → AI-personalized sequences → reply triage. We run it monthly.
What you get
Specific. Owned by you. No vendor lock-in.
01
ICP definition with Clay enrichment workflow (firmographic + tech stack + buying signals)
02
Smartlead infrastructure (3 domains, 9 inboxes, warm-up complete)
03
4 sequence variants in your voice (Claude-generated, human-edited)
04
Reply triage automation (Claude classifies hot/cold/unsubscribe)
Process
How we deliver. Day by day.
01
ICP + Clay setup
Day 1-4
Define ICP with you. Build Clay enrichment table (1,000+ verified leads). Filter by buying signals (hiring, funding, tech stack changes).
02
Sequence + voice
Day 5-9
4 sequence variants. Each personalized with Claude on the lead's recent activity. Human-edited for voice and accuracy.
03
Smartlead infrastructure
Day 10-12
3 sending domains, 9 inboxes, full warm-up. SPF/DKIM/DMARC. Tested deliverability.
04
Launch + ongoing
Day 13-14+
200 emails/day across 3 domains. Reply triage by Claude. Weekly Loom report. €890/mo for managed sequences, list refresh, A/B optimization.
Real delivery
B2B SaaS, 4-person team, no SDR budget.
€600 ACV product, no SDR could be justified. We built ICP in Clay (Estonian + Nordic SMBs, 10-50 employees, specific tech stack). Claude wrote 4 sequence variants in their voice. Smartlead at 200/day.
Month 1: 14 booked calls, 3 closed deals (€1,800 MRR). €2,990 setup + €890/mo managed.
- Setup
- €2,990
- Ongoing
- €890/mo
All AI services
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